fast fashion
noun
: an approach to the design, creation, and marketing of clothing fashions that emphasizes making fashion trends quickly and cheaply available to consumers
For many shoppers, Primark has an irresistible offer: trendy clothes at astonishingly low prices. The result is a new and even faster kind of fast fashion, which encourages consumers to buy heaps of items, discard them after a few wears and then come back for another batch of new outfits.—
The Economist
The EconomistCompetition is fierce at every end of the fashion spectrum from luxury to fast fashion.—Nedra Rhone
Nedra RhoneIn 1985, we bought roughly 31 clothing items per year; now [in 2012] we snap up twice that many thanks to "fast fashion."—Azeen Ghorayshi
Azeen GhorayshiThe allure of fast fashion makes sense in times of economic hardship. People still want to dress up, feel good and express their creativity.—Shama Nasinde
—usually hyphenated when used before another nounShama Nasindefast-fashion chains/retailers
Examples of fast fashion in a Sentence
Recent Examples on the Web
Similar to fast fashion, fast tech refers to cheap, low-quality electronics designed for short lifespans.
—Christopher McFadden, Interesting Engineering, 3 Apr. 2026
Chintz fabric became so common in England in the 19th century that the material came to be associated with cheap fast fashion.
—Encyclopedia Britannica, 31 Mar. 2026
Whereas fast fashion baits consumers with poorly made clothing available for a limited time, Jendue takes a more elevated approach with high quality denim from Turkey.
—Angela Velasquez, Sourcing Journal, 30 Mar. 2026
Starring Keke Palmer, LaKeith Stanfield and Demi Moore, the film takes Riley’s stylistic blend of surreal comedy and political critique into the world of fast fashion.
—Deborah Sengupta Stith, Austin American Statesman, 17 Mar. 2026
See All Example Sentences for fast fashion
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Christopher McFadden, Interesting Engineering, 3 Apr. 2026
Chintz fabric became so common in England in the 19th century that the material came to be associated with cheap fast fashion.
—Encyclopedia Britannica, 31 Mar. 2026
Whereas fast fashion baits consumers with poorly made clothing available for a limited time, Jendue takes a more elevated approach with high quality denim from Turkey.
—Angela Velasquez, Sourcing Journal, 30 Mar. 2026
Starring Keke Palmer, LaKeith Stanfield and Demi Moore, the film takes Riley’s stylistic blend of surreal comedy and political critique into the world of fast fashion.
—Deborah Sengupta Stith, Austin American Statesman, 17 Mar. 2026
See All Example Sentences for fast fashion
Cite this Entry
“Fast fashion.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/fast%20fashion. Accessed 6 Apr. 2026.
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